Lanette wax, also known as cetearyl alcohol or cetyl/stearyl alcohol is used for its texture-enhancing and stabilising properties.

Thickening and Stabilising Agent: Lanette wax helps thicken and stabilize emulsions, providing creams with a smooth, creamy texture that spreads easily on the skin.

Moisturising and Emollient Properties: It acts as an emollient, softening and smoothing the skin by forming a protective layer that locks in moisture, which is beneficial for dry or sensitive skin.

Enhances Product Absorption: Lanette wax improves the absorption of active ingredients by creating a consistent emulsion that allows ingredients to distribute evenly and penetrate the skin more effectively.

Non-Greasy Finish: Despite being wax-based, it gives face creams a non-greasy feel, which is ideal for facial applications where a lightweight finish is often preferred.

Improves Stability and Shelf Life: It stabilises the cream, preventing the ingredients from separating over time and thus enhancing the shelf life and reliability of the product.

Mild and Non-Irritating: Lanette wax is gentle and non-irritating, making it suitable for all skin types, including sensitive skin.